Local Business Marketing: How To Get More Customers Using Google Maps
Think about the last time you needed to find a restaurant, a plumber, or a place to get your car serviced. Chances are, you pulled out your phone, typed a few words into Google, and looked at the map that popped up with nearby options. You glanced at the ratings, maybe read a review or two, and made your choice within minutes. That's exactly how your potential customers are finding businesses like yours, or not finding you, if your Google Maps presence isn't working in your favor. The good news is that showing up on Google Maps is not some mysterious art reserved for big companies with big budgets. It's surprisingly accessible, and with some focused effort, you can put your business in front of more local customers who are actively looking for what you offer. This guide walks you through how to make that happen. Why Google Maps Matters for Local Businesses Consumer behavior has fundamentally shifted. When people need something nearby, they don't flip through the phone ...